This project is a rebranding of the swedish outdoors fashionbrand Swedteam. By redoing the original logo modern but still keeping the visual style the brand obtains a more fashionable feeling.

Using cinematic outdoors scenery with younger models and copy that is intreeging the brand attracts a younger audience. But at the same time keeping it very true to the brand values and the essential swedish outdoor feeling.

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Project contains - Rebranding, Design, Photography, Film, Copywriting, Editing